Apple Increases Prices of Macs, iPads, Apple TV and HomePod in India
Apple has officially increased prices for many of its products in India, including MacBooks, Mac desktops, iPads, Apple TV, and HomePod speakers. Reports say this is one of the biggest mid-cycle price changes the company has ever made. The new prices, which started on June 25, range from about Rs. 5,000 up to Rs. 1 lakh, depending on the model. Apple says the hikes are due to a sharp global rise in memory and storage costs, driven by demand for AI technology. For now, iPhone prices remain the same.
The size of the price change is unusual, and India has been affected more than most markets. Price increases range from about 15 to 42 percent on many products, and even more on some, because Indian buyers already pay import taxes and 18 percent GST on top of the base price before any global cost increase is added. Apple's own store briefly went offline to update the prices, and the announcement reportedly caused about $ 265 billion in market value to disappear as the stock dropped by more than 6 percent.
Here is the full picture of Apple's India price hike explained, including which products went up and by how much, why the increases are so steep, why India was hit harder than other markets, and what it means for the iPhone going forward.
Apple India price hike at a glance: Effective June 25, 2026. Affected: MacBook Neo, MacBook Air, MacBook Pro, Mac mini, iPad, iPad mini, iPad Air, iPad Pro, Apple TV 4K, HomePod and HomePod mini. Increases from Rs. 5,000 to Rs. 1,00,000 (about 15 to 42 percent, and up to 89 percent on Apple TV). Cause: AI-driven DRAM and NAND memory shortage. iPhone prices unchanged, with the iPhone 17 still at Rs. 82,900 base. iPhone 18 Pro expected to rise later this year.
Why Apple Increased Prices
Apple says the price change is due to rapidly rising prices for memory and storage components, especially DRAM and NAND flash. The company explains that worldwide demand for AI technology has caused a shortage, with memory makers focusing on making more profitable AI data center chips and reducing supply for regular devices. Apple said it had never seen a part price rise this big, this fast. The company warned in April that its current stock was helping keep prices steady but that this would end by the end of June, which is when the price increases happened.
MacBook Prices Receive Major Increases
Several MacBook models have seen the steepest rises, with the high-end MacBook Pro absorbing the largest single increases.
Product
Previous Price
New Price
Price Increase
MacBook Neo
Rs. 69,900
Rs. 79,900
Rs. 10,000
MacBook Air 13-inch (M5)
Rs. 1,19,900
Rs. 1,49,900
Rs. 30,000
MacBook Air 15-inch
Rs. 1,44,900
Rs. 1,79,900
Rs. 35,000
MacBook Pro 14-inch (M5)
Rs. 1,69,900
Rs. 2,39,900
Rs. 70,000
MacBook Pro 14-inch (M5 Max)
Rs. 3,99,900
Rs. 4,99,900
Rs. 1,00,000
The MacBook Pro M5 Max has the biggest price jump, costing Rs. 1 lakh more than before, while even the basic MacBook Neo went up by Rs. 10,000.
Desktop Macs Also Become Costlier
Apple's desktop lineup has also been revised, with the Mac mini seeing one of the sharpest percentage jumps in the range.
Product
Previous Price
New Price
Price Increase
Mac mini (M4, 256GB)
Rs. 59,900
Rs. 94,900
Rs. 35,000
The Mac mini M4 now costs Rs. 35,000 more than before, a nearly 58 percent increase that brings the once budget-friendly desktop close to Rs. 1 lakh.
iPad Prices Revised
The iPad range has also become more expensive across the board, with the iPad Air seeing one of the largest percentage hikes.
Product
Previous Price
New Price
Price Increase
iPad (11th Gen)
Rs. 39,900
Rs. 49,900
Rs. 10,000
iPad mini
Rs. 49,900
Rs. 69,900
Rs. 20,000
iPad Air (11-inch)
Rs. 64,900
Rs. 89,900
Rs. 25,000
iPad Air (13-inch)
Rs. 84,900
Rs. 1,19,900
Rs. 35,000
iPad Pro (M5)
Rs. 99,900
Rs. 1,39,900
Rs. 40,000
The 13-inch iPad Air's sales rose by about 41 percent, one of the biggest increases across the Apple India range, while the top iPad Pro M5 now starts at Rs. 1.39 lakh.
Apple TV and HomePod Prices Increased
Apple's home entertainment products have seen the highest percentage increases of all, led by the Apple TV 4K.
Product
Previous Price
New Price
Price Increase
Apple TV 4K (64GB)
Rs. 14,900
Rs. 25,900
Rs. 11,000
Apple TV 4K (128GB)
Rs. 16,900
Rs. 31,900
Rs. 15,000
HomePod
Rs. 32,900
Rs. 44,900
Rs. 12,000
HomePod mini
Rs. 10,900
Rs. 15,900
Rs. 5,000
The Apple TV 4K 128GB price went up by nearly 89 percent, the biggest percentage increase in Apple's updated India prices, almost doubling the cost of the streaming device.
How to understand these price increases: The increases are not the same across products, and they affect small devices with lots of memory the most in percentage terms. The Apple TV 4K and Mac mini, even with smaller rupee increases, have the biggest percentage jumps because memory and storage make up a large part of their low starting price. The MacBook Pro models have the biggest price jumps in actual rupees, up to Rs. 1 lakh, because their higher-end versions use more of the now expensive memory. For buyers, the best advice is to check authorised sellers for stock bought before the price rise, use Apple's trade-in program, or consider no-cost EMI plans, since the cheapest way to buy these devices is probably from old-price stock.
iPhone Prices Remain Unchanged
Despite the wide price changes, Apple has not raised iPhone prices in India or other global markets this time. The iPhone 17 still sells at its launch price of Rs. 82,900 for the base model on Apple's India website, and the AirPods and Apple Watch lines were not increased either. This makes the iPhone a clear exception in a lineup that mostly saw price rises.
That break may not last. Recent reports say the iPhone 18 Pro series, expected to launch in September, could see one of the biggest price increases in years due to the same rise in DRAM and NAND costs. Experts think the iPhone 18 Pro price could go up by anywhere from a small amount to as much as Rs. 15,000 to Rs. 35,000 compared to the current model, though Apple has not confirmed anything.
Tim Cook Explains the Decision
Apple CEO Tim Cook warned before the announcement that price increases were becoming unavoidable. In an interview with The Wall Street Journal, he called the memory situation a hundred-year flood, saying he had never seen anything like it in over 40 years in the industry, and that rising memory-chip prices caused by the AI boom left companies little choice but to pass higher costs to customers. Cook said Apple had covered rising supply-chain costs as long as it could before deciding the price changes were needed.
Why India Was Hit Harder Than Other Markets
The price increases have hit India harder than many other countries because of how things work there. Apple products entering India already have import taxes and 18 percent GST added to the base price before any global cost increase is applied. So when Apple raises memory prices at the base level, that increase gets larger due to these taxes by the time the product is sold in India. For example, a MacBook Pro that costs about 1,999 dollars in the US already sells for more than Rs. 2,49,900 in India after taxes, even before this price rise. This means the percentage price increases in India are higher than what buyers in the US or Europe face for some models.
Apple India Price Hike: Full New Price List
Product
Previous Price
New Price
MacBook Neo
Rs. 69,900
Rs. 79,900
MacBook Air 13-inch (M5)
Rs. 1,19,900
Rs. 1,49,900
MacBook Air 15-inch
Rs. 1,44,900
Rs. 1,79,900
MacBook Pro 14-inch (M5)
Rs. 1,69,900
Rs. 2,39,900
MacBook Pro 14-inch (M5 Max)
Rs. 3,99,900
Rs. 4,99,900
Mac mini (M4, 256GB)
Rs. 59,900
Rs. 94,900
iPad (11th Gen)
Rs. 39,900
Rs. 49,900
iPad mini
Rs. 49,900
Rs. 69,900
iPad Air (11-inch)
Rs. 64,900
Rs. 89,900
iPad Air (13-inch)
Rs. 84,900
Rs. 1,19,900
iPad Pro (M5)
Rs. 99,900
Rs. 1,39,900
Apple TV 4K (64GB)
Rs. 14,900
Rs. 25,900
Apple TV 4K (128GB)
Rs. 16,900
Rs. 31,900
HomePod
Rs. 32,900
Rs. 44,900
HomePod mini
Rs. 10,900
Rs. 15,900
iPhone 17 (Base)
Rs. 82,900
Rs. 82,900 (Unchanged)
What This Means for Buyers
The June 25 price change shows a clear shift in Apple's India approach. For years, the company mostly kept prices steady and absorbed changes in component costs, but the scale of the AI-driven memory shortage has forced changes across Macs, iPads, Apple TV and HomePod. For anyone planning to buy one of these devices, the new prices are now on Apple's India store. The best options are to look for remaining stock bought before the price rise at authorized sellers, use trade-in offers, and choose no-cost EMI plans to spread out the higher cost.
The one good point is the iPhone, which still has the same price for now, so the iPhone 17 is currently a better deal than the rest of the products were a week ago. But since the iPhone 18 Pro is expected to have a higher starting price in September, this chance may not last. Buyers wanting an iPhone at current prices, or any of the now more expensive Macs and iPads, might benefit from buying sooner rather than later.
Bottom Line: Apple raised India prices on June 25, 2026, across MacBooks, Mac mini, iPads, Apple TV and HomePod, with hikes from Rs. 5,000 to Rs. 1,00,000, roughly 15 to 42 percent on most models and up to about 89 percent on the Apple TV 4K 128GB. Biggest absolute rise: MacBook Pro M5 Max, up Rs. 1 lakh to Rs. 4,99,900. iPad Pro M5 now starts at Rs. 1,39,900, Mac mini at Rs. 94,900, HomePod at Rs. 44,900. Cause: an AI-driven DRAM and NAND memory shortage that Tim Cook called a hundred-year flood. iPhone, AirPods and Apple Watch prices are unchanged for now, with the iPhone 17 still at Rs. 82,900, though the iPhone 18 Pro is expected to rise in September. India was hit harder than most markets due to existing duties and the 18 percent GST.
FAQs
Which Apple products got more expensive in India?
MacBooks (MacBook Neo, Air and Pro), the Mac mini, the full iPad range (iPad, iPad mini, iPad Air and iPad Pro), the Apple TV 4K, and both HomePod models. The increases took effect on June 25, 2026.
How much did Apple raise prices in India?
The hikes range from about Rs. 5,000 to Rs. 1,00,000, depending on the model, or roughly 15 to 42 percent on most products, with the Apple TV 4K 128GB seeing the highest jump at nearly 89 percent.
Which product saw the biggest price increase?
In rupee terms, the MacBook Pro M5 Max, up Rs. 1 lakh to Rs. 4,99,900. In percentage terms, the Apple TV 4K 128GB rose nearly 89 percent to Rs. 31,900.
Did iPhone prices go up in India?
No. The iPhone lineup, along with AirPods and the Apple Watch, was left out of this round. The iPhone 17 still starts at Rs. 82,900.
Why did Apple increase prices?
Because of a sharp rise in DRAM memory and NAND flash storage costs, driven by demand for AI infrastructure. Apple says component costs rose more, and faster, than it had ever seen.
Why was India hit harder than other countries?
Indian buyers already pay import duties and 18 percent GST on top of the base price, so a base-level memory-cost increase is amplified by those existing taxes, pushing India's percentage hikes above those in many other markets.
What did Tim Cook say about the price hikes?
He called the memory situation a hundred-year flood, said he had never seen anything like it in over 40 years, and explained that Apple had absorbed rising costs as long as it could before passing them on.
Will the iPhone 18 also get a price hike?
Reports suggest the iPhone 18 Pro series, expected in September, could see one of the steepest increases in years due to the same memory cost surge, though Apple has not confirmed any iPhone pricing.
How can I avoid paying the higher Apple prices?
Look for remaining pre-hike stock at authorized resellers, use Apple's trade-in program to offset the cost, or opt for no-cost EMI schemes through Apple India and major e-commerce platforms.
Is the new iPad Pro M5 price confirmed?
Yes, the revised India prices are live on Apple's store, with the iPad Pro M5 now starting at Rs. 1,39,900, up from Rs. 99,900.
Advertisement
Recommended for you
Sell with Cashkr
Got an old phone, laptop or tablet lying around?
Cashkr buys used devices at a fair price with free doorstep pickup and instant payment across 40+ Indian cities. Get an upfront quote in seconds.
