iPhone 18 Series Launch Date & Price in India Tipped
iPhone 18 series launch tipped for Sept 8 with a major price hike. More.
Nirajan Bohara
Senior Tech Writer

Key Takeaways
iPhone 18 series launch tipped for Sept 8 with a major price hike. More.
iPhone 18 Series Launch Tipped for September 8, With a Major Price Hike
Reports and estimates suggest the iPhone 18 series will launch around September 8. The lineup will include the iPhone 18 Pro, iPhone 18 Pro Max, and the foldable iPhone Ultra. The Pro is expected to cost $1,299 to $1,399 (about Rs. 1,55,000 to Rs. 1,70,000), with the Pro Max about $100 more (about Rs. 1,70,000 to Rs. 1,85,000). The Ultra could cost $2,000 to $2,500, and up to $3,000 for higher storage (roughly Rs. 2,30,000 to Rs. 2,90,000, and up to Rs. 3,40,000). These price increases are mainly due to a shortage of AI-related DRAM and NAND memory. The Pro models are expected to ship first, the Ultra a few weeks later, and the base iPhone 18 may be delayed until early 2027. None of this has been confirmed by Apple.
iPhone 18 Series Expected Launch Date and Staggered Release
iPhone 18 Series Price Could Increase Sharply
- Why do Indian prices run higher than the conversion? Direct dollar-to-rupee conversions do not reflect what Indian buyers actually pay, because Apple sets India prices much higher than US prices after adding import duties and GST. For example, the iPhone 17 Pro started at $1,099 in the US but around Rs. 1,34,900 in India, which is far above the roughly Rs. 94,000 a direct conversion would suggest. So if the iPhone 18 Pro rises to $1,299-$1,399 in the US, the Indian starting price would likely go well beyond Rs. 1,50,000, not just the converted figure. This would imply that it applies to the whole lineup, including the foldable, so all India figures here are estimates based on this pattern, not official prices.

Why Prices May Increase: The Memory Shortage
The Foldable iPhone Ultra: Apple's Most Expensive Phone Yet
Expected iPhone 18 Series Pricing vs the iPhone 17 Series
| Model | Current Price | Expected Price | Price Change |
|---|---|---|---|
| iPhone 18 Pro | $1,099 (~Rs. 1,34,900 India) | $1,299–$1,399 (~Rs. 1,55,000–Rs. 1,70,000) | +$200–$300 |
| iPhone 18 Pro Max | $1,199 (~Rs. 1,49,900 India) | $1,399–$1,499 (~Rs. 1,70,000–Rs. 1,85,000) | +$200–$300 |
| iPhone Ultra (Foldable) | New Product | $2,000–$2,500 (up to $3,000 for higher storage) (~Rs. 2,30,000–Rs. 2,90,000, up to Rs. 3,40,000) | New Premium Tier |
| Base iPhone 18 | $799 (iPhone 17) | Delayed to Early 2027 | Not launching at September event |
Expected iPhone 18 Series at a Glance (Reports and Estimates)
| Category | Details |
|---|---|
| Status | Reports and analyst estimates; unconfirmed by Apple |
| Expected Event | Second week of September 2026 (likely September 8) |
| Source (Timing) | Bloomberg's Mark Gurman |
| Expected Models | iPhone 18 Pro, iPhone 18 Pro Max, Foldable iPhone Ultra |
| iPhone 18 Pro Price | Est. $1,299–$1,399 (~Rs. 1,55,000–Rs. 1,70,000) |
| iPhone 18 Pro Max Price | Est. $1,399–$1,499 (~Rs. 1,70,000–Rs. 1,85,000) |
| iPhone Ultra Price | Est. $2,000–$2,500 (up to $3,000) (~Rs. 2,30,000–Rs. 3,40,000) |
| Base iPhone 18 | Reportedly delayed to early 2027 |
| Release Pattern | Pro models first, Ultra a few weeks later |
| Reason for Price Hike | AI-driven DRAM and NAND memory shortage |
| Bill of Materials | Estimated to increase by ~25% |
| Analyst Estimates | Price increase ranges from $50 to $300 depending on analyst |
| India Pricing | Expected to be higher than direct US conversion due to import duties and taxes |
What to Expect
Bottom Line: iPhone 18 series launch tipped for September 8 (second week of September) by Bloomberg's Mark Gurman, featuring the iPhone 18 Pro, iPhone 18 Pro Max and the foldable iPhone Ultra. Pro models expected to ship first, the Ultra a few weeks later, and the base iPhone 18 reportedly delayed to early 2027. Pricing is estimated, not official: iPhone 18 Pro around $1,299 to $1,399 (est. Rs. 1,55,000 to Rs. 1,70,000), Pro Max about $100 more (est. Rs. 1,70,000 to Rs. 1,85,000), and the foldable Ultra from roughly $2,000 to $2,500, up to $3,000 for high storage (est. Rs. 2,30,000 to Rs. 2,90,000, up to Rs. 3,40,000). Cause: an AI-driven DRAM and NAND shortage, with DRAM costs alone tipped to jump 272 percent. Analysts disagree on the size, from JPMorgan's $50 to TechInsights' $270 to $300. Apple has confirmed nothing, and India prices will run well above these US figures.
FAQs
1. When will the iPhone 18 series launch?
Reports from Bloomberg's Mark Gurman point to the second week of September 2026, most likely September 8, following Apple's usual schedule after the US Labor Day holiday. Apple has not confirmed a date.
2. What models are in the iPhone 18 series?
The September event is expected to feature the iPhone 18 Pro, iPhone 18 Pro Max, and Apple's first foldable, widely known as the iPhone Ultra. The standard iPhone 18 is reportedly delayed to early 2027.
3. How much will the iPhone 18 Pro cost?
Estimates range from about $1,299 to $1,399 in the US, up from the iPhone 17 Pro's $1,099, though JPMorgan suggests the increase could be as small as $50. In India, that points to an estimated Rs. 1,55,000 to Rs. 1,70,000 or more. Nothing is confirmed.
4. Why are iPhone 18 prices expected to rise?
Mainly because of a global shortage of DRAM and NAND memory caused by AI data center demand. TechInsights estimates the iPhone 18 Pro's DRAM cost alone could jump from about $39 to $145, raising the total build cost by roughly 25 percent.
5. How much will the foldable iPhone Ultra cost?
Reports suggest it will cross $2,000, with estimates up to $2,500 and higher-storage versions potentially nearing $3,000. In India that points to an estimated Rs. 2,30,000 to Rs. 2,90,000, and beyond Rs. 3,40,000 for high storage, making it Apple's most expensive iPhone ever.
6. Will all iPhone 18 models launch at the same time?
No. Reports indicate a staggered rollout, with the iPhone 18 Pro and Pro Max shipping first, the foldable iPhone Ultra arriving a few weeks later due to production delays, and the base iPhone 18 not expected until early 2027.
7. Has Apple confirmed any of this?
No. Apple has not confirmed the launch date, the lineup or any pricing. Tim Cook said only that the company is "still working through" which devices will see price increases.
8. Do all analysts agree on the price hike?
No. Estimates vary widely, from JPMorgan's modest $50 to TechInsights' $270 to $300. IDC and Counterpoint land in the middle, at roughly $100 to $200 for the Pro models.
9. How much will the iPhone 18 Pro cost in India?
Apple has not announced India pricing, and India figures run well above dollar conversions due to import duties and GST. Given the iPhone 17 Pro started near Rs. 1,34,900, an iPhone 18 Pro could climb beyond Rs. 1,55,000, though this is an estimate.
10. Is the foldable iPhone worth waiting for?
As Apple's first foldable, it is a major new product, but it is expected to be very expensive and may arrive after the Pro models. Wait for the September event for confirmed specifications, pricing and availability before deciding.
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Nirajan Bohara
Senior Tech Writer
Nirajan Boharais a technology enthusiast with over 5 years of experience covering AI, machine learning, and has contributed to major tech publications worldwide. He holds a Master's Degree in Computer Science from leading institutions.






